Course curriculum

  • 1

    Module 1: Your Foundations for an Authentic & Stand-Out Brand

    • Module Snapshot

    • Lesson 1: Who You Are & What You Do

    • Lesson 2: Choosing Your Niche Market

    • Lesson 3: Getting Extra Personal with Your Ideal Client

    • Lesson 4: Your Mission & Values

    • Brand Foundation Workbook

    • Download Module 1 Slides

  • 2

    Module 2: WOW Them with the Visuals

    • Module Snapshot

    • Lesson 1: Color Psychology

    • Lesson 2: Choosing Your Color Palette

    • Designer Color Library

    • *BONUS* Brand Mood Board Canva Template

    • Lesson 3: Choosing Your Brand Fonts

    • Designer Font Library

    • *BONUS* Brand Style Guide Canva Template

    • Lesson 4: Your Brand Photography Style

    • Stock Photo Cheatsheet

    • Download Module 2 Slides

  • 3

    Module 3: Designing Your Logo in Canva

    • Module Snapshot

    • Lesson 1: Go-To Logo Layout Options

    • Lesson 2: Logo File Types

    • Logo Layout Examples for Canva

    • Lesson 3: Create Your Logo in Canva Tutorial

    • Download Module 3 Slides